| 000 | 00973nam a22002773u 4500 | ||
|---|---|---|---|
| 999 |
_c9447 _d9447 |
||
| 001 | GR-AiPI-158029 | ||
| 003 | GR-PaULI | ||
| 005 | 20211014163244.0 | ||
| 008 | 080122s2004 f eng | ||
| 020 | _a0071214267 | ||
| 040 |
_aGR-PaULI _bgre _cGR-PaULI _dGR-AiPI _eAACR2 |
||
| 082 | 0 | 4 |
_a658.834 2 _223 |
| 100 | 1 |
_aArnould, Eric _920391 _eσυγγραφέας. |
|
| 245 | 1 | 0 |
_aConsumers / _cEric Arnould, Linda Price, George Zinkhan. |
| 250 | _a2nd ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill, _cc2004. |
||
| 300 |
_axxv, 845, [22] σ. : _bεικ. ; _c27 εκ. |
||
| 490 | 1 | _aMcGraw-Hill series in marketing | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aΚαταναλωτική συμπεριφορά _91859 |
|
| 700 | 1 |
_aPrice, Linda _4aut _920392 |
|
| 700 | 1 |
_aZinkhan, George M. (George Martin) _4aut _920393 |
|
| 830 | 0 |
_9180687 _aMcGraw-Hill series in marketing |
|
| 942 |
_2ddc _cBK15 |
||
| 998 |
_cΛΟΥΚΟΠΟΥΛΟΥ _d2021-10 |
||