| 000 | 00686nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | GR-Patra1720 | ||
| 008 | 991022s1991 xxu g 000 b eng d | ||
| 020 | _a0135524806 | ||
| 040 |
_aGrPaTEI _bgre _cGR-PaULI |
||
| 082 | 0 | _a658.8 | |
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 0 |
_aMarketing management : _banalysis, planning, implementation, and control / _cPhilip Kotler. |
| 250 | _a7th ed. | ||
| 260 |
_aEnglewood Cliffs : _bPrentice-Hall, _cc1991 |
||
| 300 |
_a756σ. : _bπίν. |
||
| 650 | 0 | _aANALYSIS | |
| 650 | 0 | _aCONTROL | |
| 650 | 0 | _aIMPLEMENTATION | |
| 650 | 0 |
_aMarketing _xManagement |
|
| 650 | 0 | _aPLANNING | |
| 942 | _2ddc | ||
| 971 |
_a.b26492192 _b01-10-20 _c23-09-16 |
||
| 999 |
_c164856 _d164856 |
||