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| 020 | _a0071116087 | ||
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_aGrPaTEI _bgre _cGR-PaULI |
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_aGrPaTEI _bgre _cGR-PaULI |
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| 082 | 0 |
_a658.8 _222 |
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| 100 | 1 | _aKerin, Roger A. | |
| 245 | 1 | 0 |
_aMarketing / _cRoger A. Kerin . ... [et al.]. |
| 250 | _a8th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _c2006 |
||
| 300 |
_ax1vi _a733σ. : _bεικ.col. ; _c29εκ. + _e1CD-ROM |
||
| 490 | 0 | _aMcGraw-Hill series in marketing | |
| 504 | _aΠεριλαμβάνει βιβλιογραφίες και ευρετήρια. | ||
| 650 | 0 | _aMARKETING | |
| 650 | 4 | _aΜάρκετινγκ | |
| 700 | 1 | _aBerkowitz, Eric N. | |
| 700 | 1 | _aHartley, Steven W. | |
| 700 | 1 | _aRudelius, William | |
| 942 | _2ddc | ||
| 971 |
_a.b25780372 _b15-04-20 _c13-09-16 |
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| 999 |
_c156394 _d156394 |
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