Simplicity marketing (Αριθ. εγγραφής 59700)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00869nam a2200253 4500 |
| 001 - CONTROL NUMBER | |
| control field | 10083929 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | upatras |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210120164930.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 100310s2000 us eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0684859181 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | GR-PaULI |
| Description conventions | AACR2 |
| Transcribing agency | GR-PaULI |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cristol, Steven M. |
| 9 (RLIN) | 85722 |
| 245 10 - TITLE STATEMENT | |
| Title | Simplicity marketing |
| Remainder of title | end brand complexity, clutter, and confusion |
| Statement of responsibility, etc. | Steven M. Cristol and Peter Sealey |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Free Press |
| Date of publication, distribution, etc. | 2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 274 p. |
| Other physical details | ill. |
| Dimensions | 25 cm. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Μάρκετινγκ |
| 9 (RLIN) | 9764 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Εξυπηρέτηση πελατών |
| 9 (RLIN) | 23218 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sealey, Peter |
| Dates associated with a name | 1940- |
| 9 (RLIN) | 85723 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book [21] |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| Cataloger's initials, CIN (RLIN) | ΜΠΟΥΡΑΣ |
| First Date, FD (RLIN) | 2010-03 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ΒΚΠ - Πατρα | ΒΚΠ - Πατρα | Βασική Συλλογή | 24/04/2016 | 100948 | 658.8 CRI | 025000182851 | 24/04/2016 | 1 | 24/04/2016 | Book [21] |
