Στοιχεία MARC
| 000 -LEADER |
|---|
| fixed length control field |
01529nam a2200277 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
GR-PaULI |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240301095010.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
230301t2022 gr a|||g |||| 001 0 g d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789606453441 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
GR-PaULI |
| Language of cataloging |
gre |
| Transcribing agency |
GR-PaULI |
| Description conventions |
AACR2 |
| 082 7# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
23 |
| Classification number |
658.872 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
87437 |
| Personal name |
Chaffey, Dave |
| Dates associated with a name |
1963- |
| Relator term |
συγγραφέας. |
| 245 1# - TITLE STATEMENT |
|---|
| Title |
Ψηφιακές επιχειρήσεις και ηλεκτρονικό εμπόριο : |
| Remainder of title |
στρατηγική και υλοποίηση / |
| Statement of responsibility, etc. |
Dave Chaffey, Tanya Hemphill, David Edmundson-Bird ; μετάφραση Παναγιώτης Αρκουδέας, Ευαγγελία Σταυροπούλου. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Αθήνα : |
| Name of publisher, distributor, etc. |
Κλειδάριθμος, |
| Date of publication, distribution, etc. |
c2022. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
736 σ. : |
| Other physical details |
έγχρ. εικ. ; |
| Dimensions |
29 εκ. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Μετάφραση του: Digital business and e-commerce management, 7th ed.<br/> . |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Περιλαμβάνει βιβλιογραφικές παραπομπές, γλωσσάρι και ευρετήριο. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Source of heading or term |
nlgsh |
| 9 (RLIN) |
2279 |
| Topical term or geographic name as entry element |
Ηλεκτρονικό εμπόριο |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Μάρκετινγκ στο Διαδίκτυο |
| 9 (RLIN) |
101282 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
196427 |
| Personal name |
Hemphill, Tanya |
| Relator term |
συγγραφέας. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
196428 |
| Personal name |
Edmundson-Bird, David |
| Relator term |
συγγραφέας. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
139397 |
| Personal name |
Αρκουδέας, Παναγιώτης |
| Relator term |
μεταφραστής. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
196429 |
| Personal name |
Σταυροπούλου, Ευαγγελία |
| Relator term |
μεταφραστής. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Cataloger's initials, CIN (RLIN) |
ΒΑΖΟΥΡΑ |
| First Date, FD (RLIN) |
20230301 |
