Στοιχεία MARC
| 000 -LEADER |
|---|
| fixed length control field |
01802nam a2200409 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
GR-Patra28121 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
070220u2005 gr g b 00 b gre d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9603515957 |
| 044 ## - |
|---|
| -- |
gr |
| 082 #0 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
647.950688 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Πρωτοπαπαδάκης, Ιωάννης Ν. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing εστιατορίου : |
| Remainder of title |
Για ποιούς λόγους φεύγουν οι πελάτες και δεν ξανάρχονται... και τι μπορείτε να κάνετε γι'αυτό / |
| Statement of responsibility, etc. |
Ιωάννης Ν. Πρωτοπαπαδάκης. |
| 246 33 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Μάρκετινγκ εστιατορίου |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc. |
Αθήνα : |
| Name of publisher, distributor, etc. |
Σταμούλης, |
| Date of publication, distribution, etc. |
2005 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
151 σ. ; |
| Dimensions |
21 εκ. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Βιβλιογραφία: σ. [149]-150 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Customer relations |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Customer services |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Food service management |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
FOOD SERVICE |
| General subdivision |
MARKETING |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Hospitality industry |
| General subdivision |
Customer services |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
RESTAURANT MANAGEMENT |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
RESTAURANTS |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Restaurants |
| General subdivision |
Marketing |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
ΔΙΑΧΕΙΡΙΣΗ ΕΣΤΙΑΤΟΡΙΟΥ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
ΔΙΑΧΕΙΡΙΣΗ ΥΠΗΡΕΣΙΩΝ ΤΡΟΦΙΜΩΝ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
ΕΞΥΠΗΡΕΤΗΣΗ ΠΕΛΑΤΩΝ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
ΕΣΤΙΑΤΟΡΙΑ |
| Source of heading or term |
local |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Εστιατόρια |
| General subdivision |
Μάρκετινγκ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Εστιατόρια, ταβέρνες κλπ. |
| General subdivision |
Διοίκηση και οργάνωση |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Εστιατόρια, ταβέρνες κλπ. |
| General subdivision |
Μάρκετινγκ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Ικανοποίηση καταναλωτή |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Πελατειακές σχέσεις |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
ΥΠΗΡΕΣΙΕΣ ΤΡΟΦΙΜΩΝ |
| General subdivision |
ΜΑΡΚΕΤΙΝΓ |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
