The practice of public relations / (Αριθ. εγγραφής 177897)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01220nam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | GR-Patra26444 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | GR-PaULI |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240228101857.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 060530s2007 nju b g b 001 b eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0132304511 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | GR-PaULI |
| Language of cataloging | gre |
| Transcribing agency | GR-PaULI |
| Description conventions | AACR2 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Seitel, Fraser P. |
| 9 (RLIN) | 202243 |
| Relator term | συγγραφέας. |
| 245 14 - TITLE STATEMENT | |
| Title | The practice of public relations / |
| Statement of responsibility, etc. | Fraser P. Seitel ; foreword by David Rockefeller. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc. | Pearson/Prentice Hall, |
| Date of publication, distribution, etc. | c2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix, 442 σ. : |
| Other physical details | εικ. ; |
| Dimensions | 26 εκ. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Περιλαμβάνει βιβλιογραφίες και ευρετήριο. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | What is public relations, anyway? |
| -- | The growth of public relations |
| -- | Communication |
| -- | Public opinion |
| -- | Management |
| -- | Ethics |
| -- | The law |
| -- | Research |
| -- | Print media relations |
| -- | Electronic media relations |
| -- | Employee relations |
| -- | Multicultural community relations |
| -- | Government relations |
| -- | Consumer relations |
| -- | International relations |
| -- | Public relations writing-- Integrated marketing communications |
| -- | Public relations and the Internet |
| -- | Crisis management |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Δημόσιες σχέσεις |
| 9 (RLIN) | 83 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Lost status | Home library | Current library | Shelving location | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Koha item type | Inventory number |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ΒΚΠ - Κουκούλι | ΒΚΠ - Κουκούλι | Βασική Συλλογή | 24 | 0.00 | 659.2 SEI | 92410042938 | Book [Not For Loan] | ||||
| ΒΚΠ - Πατρα | ΒΚΠ - Πατρα | Βασική Συλλογή | 659.2 SEI | 025000308017 | Book [21] | 42500 |
