Funtamentals of marketing / (Αριθ. εγγραφής 172937)

Στοιχεία MARC
000 -LEADER
fixed length control field 00969nam a2200265 a 4500
001 - CONTROL NUMBER
control field GR-Patra17020
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040308s at e 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0074707647
040 ## - CATALOGING SOURCE
Original cataloging agency GrPaTEI
Language of cataloging gre
Transcribing agency GR-PaULI
040 ## - CATALOGING SOURCE
Original cataloging agency GrPaTEI
Language of cataloging gre
Transcribing agency GR-PaULI
082 #0 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Miller, Kenneth E.
245 10 - TITLE STATEMENT
Title Funtamentals of marketing /
Statement of responsibility, etc. Kenneth E. Miller, R. A. Layton.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Sydney :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2000
300 ## - PHYSICAL DESCRIPTION
Extent 856σ.
500 ## - GENERAL NOTE
General note Τμήμα Επιχειρηματικού Σχεδιασμού και Πληροφοριακών Συστημάτων: 24576,24575
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Βιβλιογραφία: σ.810-830
610 24 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Τμήμα Επιχειρηματικού Σχεδιασμού και Πληροφοριακών Συστημάτων
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Μαρκετινγκ
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Layton, R. A.
710 0# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element McGraw-Hill
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Αντίτυπα
Lost status Home library Current library Shelving location Source of acquisition Coded location qualifier Cost, normal purchase price Total Checkouts Full call number Barcode Koha item type
  ΒΚΠ - Κουκούλι ΒΚΠ - Κουκούλι Βασική Συλλογή 24   0.00   658.8 MIL 92410024576 Book [21]
  ΒΚΠ - Κουκούλι ΒΚΠ - Κουκούλι Βασική Συλλογή 24   0.00   658.8 MIL 92410024575 Book [Not For Loan]
Πανεπιστήμιο Πατρών, Βιβλιοθήκη & Κέντρο Πληροφόρησης, 265 04, Πάτρα
Τηλ: 2610969621, Φόρμα επικοινωνίας
Εικονίδιο Facebook Εικονίδιο Twitter Εικονίδιο Soundcloud