Ανάλυση του σχεδιασμού μάρκετινγκ. (Αριθ. εγγραφής 169193)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01004nam a2200253 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | GR-Patra8976 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 991022s1993 gr 000 0 gre d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | GrPaTEI |
| Language of cataloging | gre |
| Transcribing agency | GR-PaULI |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lehmann, Donald R. |
| 245 10 - TITLE STATEMENT | |
| Title | Ανάλυση του σχεδιασμού μάρκετινγκ. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Αθήνα : |
| Name of publisher, distributor, etc. | Τρίαινα, |
| Date of publication, distribution, etc. | 1993 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 195σ. |
| 500 ## - GENERAL NOTE | |
| General note | Περιέχει Βιβλιογραφία |
| 500 ## - GENERAL NOTE | |
| General note | Τμήμα Επιχειρηματικού Σχεδιασμού και Πληροφοριακών Συστημάτων: 24416 |
| 610 24 - SUBJECT ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Τμήμα Επιχειρηματικού Σχεδιασμού και Πληροφοριακών Συστημάτων |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Ανταγωνισμός |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Μαρκετινγκ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ΣΧΕΔΙΑΣΜΟΣ |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Winer, Russel S. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ριζοπούλου, Χριστίνα |
| 710 0# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Τρίαινα |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Lost status | Home library | Current library | Shelving location | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| ΒΚΠ - Κουκούλι | ΒΚΠ - Κουκούλι | Βασική Συλλογή | 24 | 0.00 | 658.802 LEH | 92410011751 | Book [21] | |||
| ΒΚΠ - Κουκούλι | ΒΚΠ - Κουκούλι | Βασική Συλλογή | 24 | 0.00 | 658.802 LEH | 92410024416 | Book [21] |
