Μάρκετινγκ, μάνατζμεντ : (Αριθ. εγγραφής 169184)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00982nam a2200265 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | GR-Patra8958 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 991022s1994 gr g 000 0 gre d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | GrPaTEI |
| Language of cataloging | gre |
| Transcribing agency | GR-PaULI |
| 082 #0 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 10 - TITLE STATEMENT | |
| Title | Μάρκετινγκ, μάνατζμεντ : |
| Remainder of title | ανάλυση, σχεδιασμός, υλοποίηση και έλεγχος / |
| Statement of responsibility, etc. | Philip Kotler ; μετάφραση: Ανδρέας Σοκοδήμος |
| Number of part/section of a work | 2/2. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7η εκδ. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Αθήνα : |
| Name of publisher, distributor, etc. | Interbooks, |
| Date of publication, distribution, etc. | 1994 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | (631-1220)σ. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Τίτλος πρωτοτύπου:Selling:management and practice |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Δημόσιες σχέσεις |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ΔΙΟΙΚΗΣΗ ΚΑΙ ΟΡΓΑΝΩΣΗ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Μαρκετινγκ |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Πωλήσεις |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ΤΙΜΕΣ |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Σοκοδήμος, Ανδρέας |
| 710 0# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Interbooks |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Lost status | Home library | Current library | Shelving location | Source of acquisition | Coded location qualifier | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| ΒΚΠ - Κουκούλι | ΒΚΠ - Κουκούλι | Βασική Συλλογή | 24 | 0.00 | 658.8 KOT | 92410011760 | Book [21] | |||
| ΒΚΠ - Κουκούλι | ΒΚΠ - Κουκούλι | Βασική Συλλογή | 24 | 1 | 0.00 | 658.8 KOT | 92410013019 | Book [21] | ||
| ΒΚΠ - Κουκούλι | ΒΚΠ - Κουκούλι | Βασική Συλλογή | 24 | 0.00 | 658.8 KOT | 92410048621 | Book [21] | |||
| ΒΚΠ - Κουκούλι | ΒΚΠ - Κουκούλι | Αποθήκη | 24 | 0.00 | 658.8 KOT | 92410016994 | Book [21] |
