Keep the right customers : (Αριθ. εγγραφής 161216)

Στοιχεία MARC
000 -LEADER
fixed length control field	00627nam a2200193 a 4500
001 - CONTROL NUMBER
control field	GR-MES7081
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	000429s enk 000 0 gre d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0077091396
040 ## - CATALOGING SOURCE
Original cataloging agency	GrPaTEI
Language of cataloging	gre
Transcribing agency	GR-PaULI
040 ## - CATALOGING SOURCE
Original cataloging agency	GrPaTEI
Language of cataloging	gre
Transcribing agency	GR-PaULI
245 00 - TITLE STATEMENT
Title	Keep the right customers :
Remainder of title	the key steps to profitable customer retention /
Statement of responsibility, etc.	Mark Stewart.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	London :
Name of publisher, distributor, etc.	McGraw -Hill,
Date of publication, distribution, etc.	1996
300 ## - PHYSICAL DESCRIPTION
Extent	252 σελ.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	ΠΕΛΑΤΕΙΑΚΕΣ ΣΧΕΣΕΙΣ
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	ΠΕΛΑΤΕΙΑΚΟ ΜΑΡΚΕΤΙΝΓΚ
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Stewart, M.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification

Αντίτυπα
Lost status	Home library	Current library	Shelving location	Source of acquisition	Coded location qualifier	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Koha item type
	ΒΚΠ - Μεσολόγγι	ΒΚΠ - Μεσολόγγι	Βασική Συλλογή	24		0.00		658.812 STE	2420000016222	Book [21]