Στοιχεία MARC
000 -LEADER |
fixed length control field |
01257nam a2200265 a 4500 |
001 - CONTROL NUMBER |
control field |
GR-MES16525 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140618s2014 gr gz 000 0 gre d |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
GrPaTEI |
Language of cataloging |
gre |
Transcribing agency |
GR-PaULI |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
GrPaTEI |
Language of cataloging |
gre |
Transcribing agency |
GR-PaULI |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Διγώνης, Βασίλειος |
245 13 - TITLE STATEMENT |
Title |
Οι εφαρμοζόμενες στρατηγικές Μάρκετινγκ και η επίδραση τους στις επιλογές των καταναλωτών / |
Statement of responsibility, etc. |
Σπουδαστής:Βασίλειος Διγώνης ; Επιβλέπων:Δημήτριος Ντόβας. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc. |
Μεσολόγγι : |
Name of publisher, distributor, etc. |
ΤΕΙ Δυτικής Ελλάδας, |
Date of publication, distribution, etc. |
2014 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
93 σ. : |
Other physical details |
εικ.,σχημ. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
βιβλιογραφία:σ.90 |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Καταναλωτής |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Μάρκετινγκ |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Πολιτικό Μάρκετινγκ |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Πτυχιακή εργασία |
Chronological subdivision |
2014 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Ντόβας, Δημήτριος |
710 0# - ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
Σ.Δ.Ο.. |
Subordinate unit |
Τμήμα Διοίκησης Επιχειρήσεων |
710 0# - ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
ΤΕΙ Δυτικής Ελλάδας |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
https://nereus.library.upatras.gr/formermes//ptyxiakes/sdo/sdo_de/2011-2015/139pe.pdf |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |