Ο David Ogilvy για τη διαφήμιση. (Αριθ. εγγραφής 152730)

Στοιχεία MARC
000 -LEADER
fixed length control field	00591nam a2200205 a 4500
001 - CONTROL NUMBER
control field	GR-MES1487
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	991111s gr 000 0 gre d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9602120770
040 ## - CATALOGING SOURCE
Original cataloging agency	GrPaTEI
Language of cataloging	gre
Transcribing agency	GR-PaULI
245 02 - TITLE STATEMENT
Title	Ο David Ogilvy για τη διαφήμιση.
250 ## - EDITION STATEMENT
Edition statement	2η
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	Θεσσαλονίκη :
Name of publisher, distributor, etc.	ΑΣΕ,
Date of publication, distribution, etc.	χ.χ
300 ## - PHYSICAL DESCRIPTION
Extent	226σελ. :
Other physical details	εικ.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	ΔΙΑΦΗΜΙΣΗ
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Μάρκετινγκ
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Ogilvy, D.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Γαλάτης, Γιάννης
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification

Αντίτυπα
Lost status	Home library	Current library	Shelving location	Source of acquisition	Coded location qualifier	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Koha item type
	ΒΚΠ - Μεσολόγγι	ΒΚΠ - Μεσολόγγι	Βασική Συλλογή	24		0.00		659.1 OGI	2420000001703	Book [21]