Product management
Lehmann, Donald R.
Product management Donald R. Lehmann and Russell S. Winer - 3rd edition - Boston McGraw-Hill 2002 - xxv, 502 p. ill. 24 cm. - McGraw-Hill/Irwin series in Marketing .
Includes bibliographical references and indexes
0070275491
Διοίκηση παραγωγής
658.56
Product management Donald R. Lehmann and Russell S. Winer - 3rd edition - Boston McGraw-Hill 2002 - xxv, 502 p. ill. 24 cm. - McGraw-Hill/Irwin series in Marketing .
Includes bibliographical references and indexes
0070275491
Διοίκηση παραγωγής
658.56
