Conducting research surveys via e-mail and the web /

Schonlau, Matthias, 1967-

Conducting research surveys via e-mail and the web / Matthias Schonlau, Ronald D. Fricker, Jr., Marc N. Elliott. - 1 online resource (xxiv, 118 pages) : illustrations

Includes bibliographical references (pages 113-118).

Ch. 1: Introduction -- ch. 2: Background on the survey process -- ch. 3: Literature review of web and e-mail surveys -- ch. 4: Choosing among the various types of Internet surveys -- ch. 5: Guidelines for designing and implementing internet surveys -- ch. 6: Internet survey case studies -- ch. 7: Conclusions -- Appendix A. Literature review of response rates -- Appendix B. Summary of evidence in the literature -- Appendix C. How effective is using a convenience sample to supplement a probability sample?

Internet-based surveys, although still in their infancy, are becoming increasingly popular because they are believed to be faster, better, cheaper and easier to conduct than surveys using traditional methods. This text examines the pros and cons of Internet-based surveys.

0833032267 9780833032263

RAND/MR-1480-RC

22573/ctt5gzj JSTOR

2001048925


Social sciences--Research--Methodology.
Social sciences--Data processing.
Social surveys.
Surveys.
Electronic mail systems.
Telephone surveys.
Internet.
REFERENCE--Research.
SCIENCE--Research & Methodology.
Electronic mail systems.
Internet.
Social sciences--Data processing.
Social sciences--Research--Methodology.
Social surveys.
Surveys.
Telephone surveys.
Survey-onderzoek.
E-mail.
World wide web.
Computer Communication Networks.
Surveys and Questionnaires.


Electronic books.
Electronic books.

HA29 / .S366 2002eb

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